Dietary Supplement. One per day. Natural antioxidants. 44% more Omega-3s per softgel than the leading brand (Nature's Bounty Krill Oil contains 130 mg of omega 3s per 1000 mg softgel. The leading brand contains 90 mg of omega-3s per 300 mg softgel). Rapid release liquid softgel. May reduce the risk of coronary heart disease (Supportive but not conclusive research shows that consumption of EPA and DHA omega-3 fatty acids may reduce the risk of coronary heart disease. See nutrition information for total fat content). Promotes circulatory, brain & joint health. Health experts agree: not all fat is bad for you. Krill Oil provides omega-3 fatty acids which are considered one of the good fats important for cellular, heart and metabolic health. Omega-3 fatty acids also help support eye health, joint health and brain function. No artificial flavor or sweetener, no preservatives, no sugar, no starch, no milk, no lactose, no soy, no gluten, no wheat, no yeast. Sodium free. Guaranteed quality. Laboratory tested. Healthy you. Healthy earth. (These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.)