The Starbucks Roast: Each coffee requires a slightly different roast to reach its peak of aroma, acidity, body and flavor. We classify our coffees in three roast profiles – Starbucks Blonde Roast, Medium and Dark – so finding your favorite is easy. The Story of House Blend: It’s deceptively simple. A blend of fine Latin American beans roasted to a glistening, dark chestnut color. Loaded with flavor, balancing tastes of toffee and cocoa, just a touch of sweetness from the roast. This coffee is our beginning, the very first blend we ever created for you back in 1971. And this one blend set the course for the way our master blenders and roasters work even today. A true reflection of us and a delicious cup of coffee, period. It all starts from here. Committed to 100% Ethical Coffee Sourcing in partnership with Conservation International. Learn more about Starbucks sustainable and ethical sourcing practices athome.starbucks.com/ethical-sourcing. Starbucks Rewards: Join today: starbucks.com/morestars.