Mild formula. Micro moisture. Patent filed technology. Clean comfort body and face wash, developed specifically for men's skin. Micromoisture activates on skin, clinically proven to fight skin dryness better than any regular men's body wash. Easy to rinse. A refreshing, mild cleansing gel. Dermatologist recommended. Clean crisp scent. Please recycle. Did you know by reducing your shower by 2 minutes you can save an average of 40 gallons of water/week. Phone: 1-800-761-Dove (1-800-761-3683). Made in USA.