Purest ingredients. Finest quality. Handcrafted ale. Family owned, operated & argued over. Sierra Nevada Pale Ale sparked the American craft beer revolution. Bold and complex with pine and citrus notes from whole-cone cascade hops, this pale ale was first brewed in 1980, and introduced a generation to the glory of hops. Pale ale is still a classic and Sierra Nevada Brewing CO. is still 100% family owned, operated, and argued over. www.sierranevada.com. Please recycle. ZeroWaste Certified: U.S. zero waste business council. 5.6% alc/vol. 11.2