To help prevent the damage done by daily wear and tear, Dove Ultra Care Daily Moisture Shampoo progressively cares for hair, leaving it feeling healthier when used as a part of a system along with Dove Daily Moisture Conditioner. After the very first wash, this moisturizing shampoo helps to nourish and protect your hair from daily aggression, giving you beautiful, healthy-looking hair. This hydrating shampoo with pump contains a unique Bio-Restore Complex formulation for complete care that works in harmony with your hair. After one shower, you'll feel that your hair is silky to the touch and easy to manage. How to use: Apply Dove Ultra Care Daily Moisture Shampoo to wet hair, lather and rinse. For best results, use with Dove Ultra Care Intensive Repair Conditioner. Suitable for daily use. This shampoo for dry hair is Certified Cruelty-Free by PETA and is made in 100% recycled plastic bottles, so you can feel good about switching to Dove. This hair care product is the perfect addition to your Cruelty-Free beauty collection. Dove Daily Moisture is a moisturizing system that makes hair soft, smooth, and manageable. This hair care system is ideal for dry hair that needs a daily dose of hydration and moisture, as it nourishes hair to leave it looking beautiful and healthy. Dove care goes further than hair care with PETA Cruelty-Free certification and 100% recycled plastic bottles. At Dove, our vision is of a world where beauty is a source of confidence, and not anxiety. So, we are on a mission to help the next generation of women develop a positive relationship with the way they look-reaching over ¼ of a billion young people with self-esteem education by 2030. We are also committed to a landmark new initiative as part of our 2025 commitment to reduce plastic waste; reducing over 20,500 metric tons of virgin plastic annually by making the iconic beauty bar packaging plastic-free globally; launching new 100% recycled plastic bottles; and trialing a new refillable deodorant format that radically reduces plastic use. As one of the largest beauty brands in the world, we are revealing an agenda-setting commitment to tackle the global beauty industry's plastic waste issue.