6 big rolls = 9 regular rolls (Compared to VIva multi-surface cloth regular roll 52 ct Choose-A-Sheet). Choose-a-sheet. 2x more durable (When wet vs. the leading value brand) & soft like cloth. Viva Signature Cloth Towels are the same soft and strong Viva Towels you know and love. With cloth-like durability and micro-texture to lift away even tough messes, Viva Signature Cloth Towels help you achieve an exceptional, thorough clean. Viva, the towels that clean like cloth. Viva Towels: An exceptional clean for the entire house! Product Name: Viva Signature Cloth: Cleans like cloth; Premium softness; More durable (More durable when wet).